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Smart Ant Universe

Digital marketing services

Execution across the digital channels: an identity that sets you apart, content and ads that bring customers, and a site that sells.

  1. 01 Execution

    Visual identity and branding

    Be remembered at first glance — an identity that sells before you say a word.

    • A complete identity

      We develop a complete brand identity: logo, colours, typography and a unified design system documented in brand guidelines.

    • A consistent voice

      We set the tone of voice and the brand messages so the communication stays consistent across every channel.

    • Ready to apply

      You get an identity that is ready to apply on the website, social media and ads.

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  2. 02 Strategy

    Digital strategy and competitor analysis

    See exactly how your competitors win — and take the plan that beats them.

    • Competitive analysis

      We analyse the market and run a competitive analysis to surface the opportunities and your points of difference, then build a clear digital strategy tied to your business goals.

    • Personas and customer journey

      We define the personas, the customer journey, the right channels and the execution plan.

    • A roadmap with metrics

      You get a roadmap, priorities and measurable KPIs.

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  3. 03 Optimisation

    SEO for websites and online stores

    Rank on Google for the keywords that matter — and bring in traffic without paying per click.

    • SEO across the board

      We run SEO across the board: on-page, technical and content, improving your site structure, your keywords and the page experience.

    • Visibility and qualified traffic

      We focus on raising visibility in search results, growing qualified traffic and improving CTR.

    • Content plan and reporting

      You get a content plan, page-level improvements and clear growth reports.

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  4. 04 Execution

    Social media marketing

    A steady presence on the platforms — with content that sells, not content that fills a calendar.

    • Content strategy

      We run your social channels with a content strategy and community management that build presence and trust.

    • A monthly plan, tracked

      We execute a monthly content plan, tune the messages to the audience, and track performance through engagement rate and reach.

    • Consistent publishing and reporting

      You get consistent publishing, reporting, and continuous improvement driven by the data.

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  5. 05 Execution

    Advertising campaign management

    An ad budget that works to a plan — and results you can read in numbers.

    • A performance-led approach

      We run campaigns with a performance marketing approach across Google, Meta and beyond, with tracking set up correctly and optimisation that never stops.

    • Higher ROAS, lower CPA

      We work on lifting ROAS and cutting CPA through testing, optimisation and audience segmentation.

    • Clear plans and reporting

      You get campaign plans, targeted creatives and clear reporting.

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  6. 06 Execution

    Website and e-commerce store design

    A fast website and a store that sells — not just a pretty layout.

    • An experience that sells

      We design websites and stores around UX/UI and an experience that supports conversion and improves conversion rate.

    • Speed and mobile

      We care about speed, mobile, and a page structure that makes browsing easy and the call to action obvious.

    • Ready to grow

      You get a site or store that is ready to grow, easy to extend, and built to support your campaigns.

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TRADITIONAL MARKETING

Pairs well with Traditional marketing services

The groundwork before any spend: we read the market, draw the plan, and measure where you stand today.

More about Traditional marketing

OUR PROCESS

From identity to digital growth

We lay the foundation, execute on the right channels, and improve against the numbers.

  1. 01

    We found

    A visual identity and competitor analysis that set your direction.

  2. 02

    We build

    A website or store ready to convert and to grow.

  3. 03

    We launch

    Social content, ad campaigns and SEO that bring customers in.

  4. 04

    We measure

    We track ROAS, traffic and leads, and keep improving.

Talk to us now and get a free consultation for your business

We review where you stand and suggest the right place to start.

Request a free consultation